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It's no secret that Covid-19 affected the global economy, but what did it do to the pet industry? Some segments boomed and others slowed, but things are roaring back in a big way in 2021! Here are three big reasons to get excited about the rest of 2021.

Travel Is Booming Back

A large number of Americans want to travel and ARE traveling after being confined during the pandemic. According to an American Express Travel Data survey, 78% of respondents specifically said they want to travel in 2021. That is nearly 250 million Americans. One trend Airbnb has identified is more local, rural, or domestic vacations. With vacations, work trips, and other travel bouncing back the pet boarding segment of the pet industry is also seeing significant increases over 2020. 

Record Pet Adoptions In 2020

According to Google data, the search terms “rescue dogs” and “shelter dogs” hit all-time traffic highs a few weeks into the pandemic, and have stayed above their five-year averages ever since. People are not just researching, they are turning out to shelters, rescues, and breeders in record numbers. Shelter Animals Count, which runs a database that tracks shelter and rescue activity, looked at pet adoptions during the pandemic. The group, which tracks about 500 rescue organizations across the country, recorded 26,000 more pet adoptions in 2020 than in the year before — a rise of about 15 percent. More pets means more sales for all segments of the pet industry.

Americans Are Spending More On Their Pets

Despite the pandemic pet owners continued spending on their pets! The American Pet Products Association or APPA pet industry survey concluded pet spend went from $97.1 billion in 2019 to $103.6 billion in 2020, an increase of nearly 7%. Another national pet owners survey conducted by financial website LendEDU, found that nearly half of all Americans spend the same or more on the healthcare of their pets than they do on themselves. Of those respondents, 20% have gone into debt caring for their pets, with the average owed amount being $1,567.

Covid-19 was a speed bump for everyone, but the pet industry is pedal to the metal and shows no signs of slowing down. For information about how you can capitalize on the growth please contact our development crew or fill the our form below!

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Fill out our lead form for more info! 

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Posted by Ark Crew  | Category: Education

Increased communication with guests

We increased the usage of our operating software’s text and email features. During this time, there were many questions in the minds of our guests and we utilized all communication channels to answer those questions as quickly and clearly as possible. We pulled back on traditional advertising and increased our organic advertising to our existing guests. This was a cost savings tactic that evolved into a very effective means of marketing to our existing guests. Of course numbers dwindled, but we were able to provide our services to our existing guest who needed us at the time.

Examined and revised cleaning procedures

The Ark’s cleaning procedures are always at or above industry standards. We utilize the best cleaning and disinfectant products on the market for kennels and developed ways to better utilize those products in high “human guest” traffic areas. Our crews have a solid understanding of how these infectious viruses spread via contact or airborne. We have had practice with infectious viruses as we fend off pet care facilities worst enemy, "Kennel Cough". This is why we felt confident in mitigating as much risk as possible from Covid-19 in our facilities. 

Posted by Ark Crew  | Category: Business

Be Your Own Boss

We are heading into a new year, and it is time for a new year resolution. We believe in small business and independence. Here are five reasons why we think you should become an independent, small business owner in 2019.

You are in the driver's seat.

Taking on the role of small business owner comes with many challenges, but it also has some pretty great advantages. For one, you are in control of your destiny. You determine how you will manage your crew, how you will manage your time, and your agenda. This should give you a sense of freedom that will help you stay positive and productive.

You get the chance to grow something of your own.

One of the fun things about starting your own business is watching it grow. Just like a puppy or child growing up, you should take pride in watching your business grow and hitting new milestones. It maybe hitting your first ten employees, or it maybe hitting your first million dollars in sales. Both, should give you a feeling of accomplishment that would not feel the same if you were working for someone else who reached those goals.

You can help your community by providing jobs.

Many business owners realize their most valuable asset is their crew. Providing jobs to your community is something to smile about. The average Ark employs between 10-20 crew members. This is not only helping your business function, but it is also providing your community with rewarding and competitively compensated careers.

You hold the power to control your work/life balance.

Growing a small business can take a large amount of work and time at first, but the wonderful thing about owning your own business is you have some control over your schedule. If you hire properly and create a strong crew, you maybe able to take some time away from the day to day tasks, and focus on you and your family. Also, sometimes you just need to take a step back to look at your business in a strategic way that you may not be able to do if you are in the trenches day in and day out.

You are not putting profits in someone else’s pocket

If you are sick and tired of working for someone and putting profits into their pockets you may be ready to start looking into starting your own business. Again, you will be in charge of your own destiny. By opening your own business you are taking on a financial risk, but on the other side you may see a significant financial reward.

If you are curious about opening your own business in 2019 please feel free to reach out. I would love to help out in any way I can. If you want to avoid some costly mistakes new business owners make you may want to look into franchising. Franchisors will guide you through the start up phase and give you continued support throughout your journey!

For information about The Ark franchise opportunity visit:

Posted by Ark Crew  | Category: Franchising



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A fun, secure environment for pets. a fun way to secure your future.